Erik Dam

Erik has a background in the Healthcare and Nutrition & Health industry with 25+ years’ experience in various commercial, strategy and general management roles both with corporates and startups / scaleups.

Before starting his own consultancy company in 2014 and co-founding NutriLeads (food ingredients with proven health benefits) in 2015,  he has worked for 20 years at Baxter International and Danone of which many years in regional and global executive positions.

At NutriLeads he and the team have built a health ingredient company from scratch based on 2 patents. When handing over his CEO responsibilities late 2022 NutriLeads had its first ingredient BeniCaros® (trains the immune system to respond faster) on the market in the US, Bayer Consumer Health as their launching customer and DSM as a distribution partner for premixes. The team was ready to grow the company with new ingredients and new territories to the next phase.

He is now exploring various new opportunities as well as supporting startups and scaleups based on his dual experience with corporates and startups/scaleups.

Erik grew up in The Netherlands, studied at the Technical University Delft, The Netherlands (MSc Mechanical Engineering) and at IMD in Switzerland (MBA).

Skills and expertise:

  • General B2B management
  • Strategy development
  • Key processes for successful execution
  • Corporate partnerships
  • Funding
  • Building the team
  • From 2 patents to a health ingredient company


Interested in talking to people working on Nutrition & Health innovations both B2B and B2C.

Looking forward to sharing my skills and expertise with Nutrition & Health startups especially the B2B ones.